RAK Ceramics launches world-first Re-Use Tiles made from 100% pre-consumer recycled materials
RAK Ceramics has raised the bar in sustainable surface solutions with the launch of Re-Use, the world’s first porcelain tile collection made entirely from 100% pre-consumer recycled materials.

RAK Ceramics has raised the bar in sustainable surface solutions with the launch of Re-Use, the world’s first porcelain tile collection made entirely from 100% pre-consumer recycled materials.
Representing a breakthrough in circular manufacturing, this pioneering range redefines what is possible in the tile industry – offering premium performance, timeless style and environmental integrity in one market-leading product.
RAK Ceramics Re-Use tiles are the result of years of rigorous research and development and reflect the company’s ongoing investment in sustainable innovation. Instead of relying on virgin raw materials, the collection is crafted solely from recycled waste generated during the tile production process. This closed-loop approach significantly reduces resource consumption, helps conserve natural habitats and cuts greenhouse gas emissions – aligning with RAK Ceramics’ broader climate action strategy.
Certified by SCS Global Services, Re-Use tiles offer specifiers independently verified assurance that the tiles are made using 100% pre-consumer recycled content. This offers both commercial clients and environmentally conscious end-users a highly sustainable alternative to traditional porcelain, without compromise on performance or aesthetics.
RAK Ceramics has raised the bar in sustainable surface solutions with the launch of Re-Use, the world’s first porcelain tile collection made entirely from 100% pre-consumer recycled materials.
Designed to meet the demands of modern commercial and residential projects, Re-Use tiles are available in two versatile formats – 58x58cm and 58x116cm – and four timeless finishes. The Re-Use Quartz range is offered in soft Grey and Beige, while Re-Use Mineral is available in Grey and Light Grey, with all tiles featuring a chic Matt Soft Rustic surface finish.
Engineered for both indoor and outdoor use, these hardwearing tiles allow architects and designers to create cohesive, contemporary schemes with a strong sustainability story. From high-traffic public buildings to private homes, Re-Use delivers lasting style, easy maintenance, and robust performance.
RAK Ceramics has long been recognised as a leader in sustainable manufacturing, and the Re-Use range takes this commitment even further. With the introduction of Re-Use, RAK Ceramics provides specifiers with a powerful new tool in sustainable design – offering a material that supports green building goals while maintaining the visual and technical excellence the brand is known for.
“Re-Use is more than a tile collection – it’s a reflection of RAK Ceramics’ vision for a more sustainable built environment,” says Ben Bryden, UK Sales and Marketing Director.
“We’re proud to be the first to market with a 100% pre-consumer recycled porcelain tile, helping architects and designers make more conscious choices without compromising on quality or creativity.”